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Arts Marketing and New Media for Artists
Centerville, MA, February 20, 2008 - The Arts Foundation of Cape Cod will present a new course this spring called “What’s Your Story? Personal Branding, Marketing, and New Media for Artists.” Arts marketing experts will present eight practical workshops for artists and cultural organizations to help them to identify their personal brand and use traditional and new media to powerfully convey their message to a targeted audience. What’s Your Story will be presented Tuesday evenings in April and May from 5:30 to 7:30 pm at the Arts Foundation of Cape Cod in Centerville.
April 1 - Branding I - What's Your Story? Creating Your Personal Brand
April 8 - Branding II - Refining Your Message and Defining Your Targets
April 15 - PR I - Written Press Materials
April 22 - PR II - How to Get Published in Print and Online
April 29 - Free Artist Websites I – Blogging for Artists
May 6 - Free Artist Websites II – Selling Your Art Online
May 13 - New Media I – Podcasting and Videocasting
May 20 - New Media II - Social Networking for Artists
Each class is taught by an expert presenter on arts marketing, branding, or new media. Presenters include Jessica Burko, a professional arts marketing consultant (www.jessicaburko.com); Len Edgerly, a podcaster, blogger, and member of the boards of directors of the New England Foundation for the Arts (NEFA) and the Western States Art Federation (WESTAF); Jim Hill, Principal of THRIVE! And Digital Quill Design; and Dave Caolo, publisher of Kaylow Media and blogger for The Unofficial Apple Weblog, Parenting Post (the official blog of Parenting Magazine), Daddy Daze, DIY Life, and other national blogs.
Class size is limited, so advance registration is strongly encouraged. Early bird enrollment can be purchased before March 18 for $10 per class, or for the whole course for $60. After March 18, enrollment will be $20 per class, or $100 for the whole course. All workshops will be held at the Arts Foundation of Cape Cod in Centerville. Light refreshments will be served.
To register or get more information on workshops, topics, and presenters visit the Arts Foundation of Cape Cod online at www.artsfoundation.org, or call 508-362-0066.
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